Smart diapers are hygiene products which send out alerts to caregivers when the diaper is wet. It can be used in monitoring medical conditions in older adults. Prevalence of urinary tract incontinence (UI), overactive bladder, and other infectious diseases are expected to support its demand. The global smart diapers market report by Market Research Future (MRFR) takes a closer look at the industry and provides valuable insights on the happenings and future trends for the period. The COVID-19 pandemic and its effect on production has been written and discussed extensively.
The global smart diapers market is expected to register a CAGR of 18.25% over the forecast period to reach USD 47,687.7 thousand by 2025.
The large geriatric patient pool and their susceptibility to chronic diseases can drive the need for smart diapers during the forecast period. Emergence of home care amid the soaring costs of healthcare can influence the market significantly. High prevalence of UI and overactive bladder in patients above the age of 65 can fuel the procurement of smart diapers. Assisted living facilities and retirement communities can monitor their patients and provide efficient care.
The COVID-19 pandemic is expected to be a windfall for the global smart diapers market. Smart diapers will be bought in huge droves by new parents and caregivers of the elderly. The use of mobile platforms for monitoring the diapers can create new strides in baby care. According to the Massachusetts Institute of Technology (MIT), researchers have developed a new disposable smart diaper embedded with a RFID tag which can send notifications or alerts to caregivers.
But the affordability of smart diapers can restrain market growth.
Procter & Gamble Company, Pixie Scientific, LLC, Kimberly-Clark Corporation, and Abena A/S are key players of the global smart diapers0020market.
By end-user, it is divided into baby and adult. The adult segment accounted for maximum share of the global smart diapers product market. It can register 20.17% CAGR over the forecast period owing to their need in retirement homes, assisted living facilities, and nursing homes.
On the basis of the distribution channels, the global smart diapers market size has been divided into store-based and non-store-based. The store-based segment is expected to dominate the global market and attain a value of USD 21,306.0 thousand by the end of 2025. On the flip side, the non-store-based segment is projected to register the highest CAGR of 21.68% over the assessment period. Non-store-based distribution channels include e-commerce platforms wherein vendors can showcase their products. This allows them to maintain a strong relationship with the customer.
North America is expected to constitute a dominant share of the smart diapers for adults market during the forecast period. The region accounted for 50.3% share of the market in 2018. The US is one of the biggest contributors to the growth of the North American smart diapers industry overview. The market in the region is projected to register a significant CAGR of 20.04% during the forecast period. The presence of major manufacturers such as Kimberly-Clark Corporation and Procter & Gamble Company and the growing adoption of smart diapers for adults can propel the regional market growth during the foreseeable future. Moreover, the companies are launching new products to stay ahead in the competitive market. For instance, in July 2019, Procter & Gamble Company (P&G) in collaboration with Google developed and launched a smart diaper under the brand name “Lumi”.
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